City appoints conference ambassadors

Shanghai tourism authority yesterday recruited the third batch of 13 "Shanghai convention ambassadors."

The ambassadors, who are experts in their own field, will help attract international conventions to the city and promote tourism over the next five years, said the Shanghai Tourism Administrative Commission.

Now 37 people are working in the fields of medicine, construction, social science, information technology, shipping, food and economics, officials said.

"They have extensive contacts in academic institutions both at home and abroad, which will help raise the city's popularity as a conference destination," said Dao Shuming, director of the commission.

During the past two years, the ambassadors have brought about 10 international conferences to Shanghai, bringing in revenue of about US$12 million.

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